DL1961 combines circularity and workwear in a new capsule for men – Sourcing Journal

Recovering recycled cotton is a key ingredient in DL1961’s new men’s capsule collection, Reform.

Based on “everyday functionality” and utilitarian details, the collection features three jeans and four tops, each made with at least 20% Recover as well as waterless laser and ozone technologies and solar energy.

DL1961 presented their first jeans collection made with Recover in February. The brand’s vertically integrated manufacturing has been key in its adoption of fiber. In May 2021, its manufacturer Artistic Denim Mills Ltd. (ADM) has forged a strategic partnership to use Recover’s certified and traceable recycled cotton in fabric collections. The multi-year agreement allows ADM to increase its use of recycled cotton from post-consumer denim, in part thanks to a new factory in Pakistan that produces 100,000 kg of yarn per day.

Reform capsule collection

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Additionally, DL1961 highlighted its use of Recover and other sustainable fibers in its “Indigo” exhibition at Frieze London in May.

Reform answers the demand for sustainable denim inspired by workwear. Cargo and patch pockets, utility loops and distressed effects combine with clean rinses, worn washes and comfortable twills to form a collection to wear all year round. Bottoms include relaxed tapered Theo, tapered straight Noah and wide Glen. Tops include utility vest, wax coated zip jacket, jacket and button down shirt.

Rounding out the capsule collection are other fall pieces, including three jeans with faux selvedge hems, two of which have a heritage-inspired dark rinse. Accommodating a range of inseams, the faux selvage extends 10 inches from the hem. The men’s collection sells for between $125 and $208.

Reform capsule collection

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DL1961 features the collection in a campaign that depicts “frenzied yet harmonic post-pandemic New York City.”

“Denim’s versatility pairs well with the chaos and individuality of New Yorkers driving this change,” said Sarah Ahmed, co-founder and chief creative officer of DL1961. “For the first time in decades, people are experiencing their denim in a way we’ve never seen before. From texture to fit to gender fluidity, everyone has a unique twist on this universal uniform.

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